🟨 Chapter 3: AI, Purpose, and Reinvention

From International Contractor to Permanent Role

Moving to the Netherlands allowed me to continue working with Liberty Global in an even more international environment: new leaders, new platforms, distributed teams, and high standards. I joined a high-trust team spread across the Netherlands, Poland, Serbia, Croatia, and the UK, where remote collaboration and coordination across multiple time zones were part of daily life.

In this phase, I consolidated experience in:

• Coordinating cross-functional initiatives with technical and business teams.
• Working in English as the main operating language.
• Adapting to diverse organizational cultures within the same group.

At first, language was an additional challenge, but it became clear that what matters is not linguistic perfection, but the ability to communicate clearly, build trust, and deliver consistent results.

Organizational Transitions and Project Continuity

After a period as a contractor, Liberty Global decided to reduce this model and offered the option to move to an internal role with a different structure. Later, in 2022, part of the operations were outsourced to Infosys, where I continued working in the same technology domains.

These transitions brought contractual, process, and tool changes, but the focus remained on ensuring service continuity and proper project execution. In this context, adaptability and change management were as relevant as technical knowledge.

The work includes typical activities of high-criticality production environments: maintenance windows outside regular hours, planned deployments to minimize impact, and close coordination with operations teams to guarantee stability and service quality.

Project Management as a Professional Core

Although my career started from the technical side, over time the focus shifted toward managing complex projects and articulating teams.

Today, my work centers on:

• Designing and coordinating the execution of highly complex projects that integrate networks, local service components, cloud infrastructure, testing, monitoring, and multiple functional teams.
• Leading, motivating, and training distributed teams, creating an agile, cohesive, and highly efficient work environment.
• Implementing and consolidating agile practices (sprints, story points, follow-up ceremonies) to improve predictability, quality, and delivery speed.

One recent challenge has been the complete modernization of the video headend for an operator like Sunrise in Switzerland, with high standards of quality and reliability. The scope included migrating more than 200 servers—transcoders, packagers, backoffice, specialized hardware, and multiple vendors—as well as preparing for operations: monitoring, documentation, handover, and change plans.

In parallel, I have participated in initiatives for Virgin Media in the UK and in video ad insertion projects for VodafoneZiggo in the Netherlands. Each project adds another layer of experience in integration, dependency management, and stakeholder coordination.

A Global Perspective

Living and working in Europe has complemented my professional experience with a broader view of cultural and market contexts. Traveling and getting to know different countries in the region has reinforced my understanding of how telecommunications, media, and digital services adapt to very different local realities while maintaining global standards.

This international exposure has been key to developing stronger criteria when making technology and project decisions, considering both the business perspective and the end user.

40 Years: AI, Purpose, and New Projects

In parallel with corporate activity, in recent years artificial intelligence has become a central enabler in my way of working and thinking about products. AI acts as a copilot: it accelerates analysis, allows rapid exploration of alternatives, and opens space to dedicate more time to solution design and strategy.

From this foundation, this blog and several personal and professional projects oriented toward applying technology with purpose have emerged.

• ViaMind Consulting: a professional services platform to help companies integrate technology, automate processes, and structure digital transformation initiatives pragmatically.
• NeuraPRO: a SaaS solution for small businesses, designed to manage operations simply and professionally, with a focus on usability and the progressive incorporation of AI capabilities.

The common goal is clear: to use technology—and particularly artificial intelligence—as a lever to improve processes, facilitate daily work, and enable better-informed decisions, always maintaining a people-centered approach.

🤝 Let’s Connect

If you are interested in the intersection of telecommunications, media, artificial intelligence, and project management, you can follow my posts on LinkedIn or subscribe to receive new content.

I am open to exploring collaborations, participating in technology initiatives, and sharing experiences with other professionals facing similar challenges.

Thank you for reading.

— Claudio